Maressa Remodeling continues to build a wider footprint across the Rochester home remodeling market on Google. The site is ranking in the top 3 on Google for 62 different search queries and on the first page for 255 queries total, with another 248 queries sitting on page 2, primed for promotion to page 1.
The local map pack story is taking shape: 3 first-place finishes and 3 runner-up finishes across tracked Rochester remodeling and basement keywords, anchored by terms like "basement remodel," "basement remodel near me," and "basement renovations near me" sitting in map pack position 1.
The breakout pages this month are the Barndominiums page (a high-intent niche pulling 180 impressions on 36 unique queries with strong click-through) and the Framing service page (1,017 monthly impressions across 109 queries). Next month's focus extends the localized service-area strategy and continues building topical depth on the basement and exterior remodeling clusters that are already converting impressions in the Rochester metro.
On the AI search front, Google AI Mode is already pulling Maressa's pages as answers, with 3 citations across 2 distinct pages this period. That's an early signal that the content depth on the site is the right format for the next wave of AI-driven search behavior in the Rochester remodeling market.
Queries where Maressa Remodeling currently appears on the first page of Google. These are the search terms actively bringing Rochester homeowners to the site.
| Keyword | Position | Monthly Impressions |
|---|---|---|
| maressa remodeling | 1 | 262 |
| framing remodel | 4 | 204 |
| bathroom remodeling pittsford ny | 8 | 195 |
| accessible remodeling | 10 | 171 |
| home remodeling rochester ny | 9 | 131 |
| residential remodeling | 7 | 96 |
| home remodeling | 9 | 91 |
| bathroom remodel near me | 1 | 74 |
| exterior renovation contractor | 7 | 68 |
| remodeling contractor | 2 | 64 |
| kitchen remodel | 10 | 64 |
| barndominium rochester ny | 5 | 59 |
| house renovation | 1 | 53 |
| exterior renovation | 1 | 51 |
| bathroom remodeling company | 2 | 51 |
| room addition | 9 | 49 |
| remodeling | 9 | 49 |
| home renovation | 1 | 44 |
| general contractor | 1 | 43 |
| barndominium builders rochester ny | 6 | 38 |
| whole house remodel | 4 | 34 |
| renovation contractor | 1 | 34 |
| interior remodeling | 6 | 34 |
| exterior home contractor geneva | 7 | 27 |
Queries already ranking on page 2 where a small content or link push moves them onto page 1. These are the next wave of winsStriking distance keywords are search terms ranking close to page 1 (positions 11 to 20). They typically take less work to push onto page 1 than starting a brand new keyword from scratch..
| Keyword | Position | Monthly Impressions |
|---|---|---|
| framing contractor | 12 | 273 |
| home renovation rochester ny | 12 | 259 |
| rochester remodeling | 15 | 234 |
| kitchen remodeling | 13 | 178 |
| door replacement | 14 | 168 |
| basement remodel | 20 | 151 |
| kitchen renovation | 12 | 96 |
| home renovations rochester ny | 17 | 75 |
| remodeling rochester | 14 | 67 |
| door replacement rochester ny | 18 | 64 |
| custom carpentry | 14 | 54 |
| commercial remodeling | 13 | 53 |
| aging in place renovation | 11 | 51 |
| custom trim | 19 | 42 |
| door installation | 12 | 36 |
These specific pages are the foundation for everything ranking. Each one drives traffic across many related search terms. The number of ranking queriesA "ranking query" is a unique search term that this specific page shows up for on Google during the reporting month. One page often ranks for many related searches at once. shown next to each page is how many different Google searches each page is showing up for.
Real local 3-packWhen someone searches for a local service like "basement remodel near me," Google shows a special box at the top with a map and three business listings. This is called the local 3-pack or "map pack" and ranking inside it is a major driver of calls. rankings checked in the Rochester market. 3 first-place finishes and 5 additional top-3 finishes in the map pack this period across high-volume remodeling queries.
| Keyword | Search Volume | Map Pack Position |
|---|---|---|
| basement remodel | 5,400 | 1 |
| basement remodel near me | 80 | 1 |
| basement renovations near me | 10 | 1 |
| exterior renovation | 1,100 | 2 |
| exterior renovation contractor | 10 | 2 |
| basement remodeling near me | 3,600 | 2 |
| basement finishing contractors near me | 10 | 3 |
| basement refinishing near me | 260 | 3 |
Google's newer conversational search experience is already pulling Maressa's pages as the answer for Rochester remodeling questions, on 2 distinct pages.
The Kitchen Remodel Cost Guide and Bathroom Remodel Cost Guide are the foundation for the next set of AI Overview opportunities in the Rochester remodeling market. Extending that same format into basement remodel cost, addition cost, and exterior renovation cost is the most direct path to becoming the cited source when Rochester homeowners ask Google "how much does it cost" questions.
Momentum is moving in the right direction across rankings, map pack, and topical depth. The plan for next month continues the work that produced those results.
Refining titles, content depth, and internal linking across the service pages and guides already driving traffic for Rochester remodeling searches.
Publishing new pillar guides and supporting articles that expand the topics already ranking on Google, with extra emphasis on cost-related content that earns AI Overview citations.