SEO Performance Report

Wolfman Chimney & Fireplace

Central Texas search dominance and AI search momentum, June 2026
Prepared by Dominguez Marketing
June 2026
Monthly Review
Live ranking data and AI search citations Reporting period · May 2026
01

Executive Summary

Wolfman is operating as the Central Texas chimney authority across three major metros at once: New Braunfels, Austin, and San Antonio. The site is ranking in the top 3 on Google for 194 different search queries and on the first page for 503 queries total. The top 20 footprint grew by another 25 queries this period, meaning more search terms are moving toward page 1 every month.

The local 3-pack story is the supporting headline: 43 first-place and runner-up finishes in the Google map pack across the three Central Texas metros tracked. Core terms like "chimney sweep," "chimney repair," "chimney inspection," "fireplace repair," and "gas fireplace repair" hold map pack position 1 in the New Braunfels primary market, with parallel top-3 placements in the San Antonio market on the same families of queries.

AI search momentum is the breakout: Wolfman is now cited 8 times across Google AI Overview, AI Mode, Grok, and Perplexity, with the Chimney Leak Repair Guide and Wood Burning Systems page leading.

02

Headline Metrics

Top 3 RankingsSearch terms where Wolfman ranks in Google positions 1, 2, or 3. These are the top spots on the page where most clicks happen.
194 +22 vs prior month
Queries where the site ranks in positions 1 to 3 on Google.
First Page RankingsSearch terms where Wolfman appears anywhere on the first page of Google (positions 1 through 10). The vast majority of searchers never go past page 1.
503 +42 vs prior month
Queries where the site appears in the top 10 on Google.
Top 20 RankingsSearch terms where Wolfman appears on page 1 or page 2 of Google. Page 2 results are next in line to move up to page 1 with continued SEO work.
698 +25 vs prior month
Queries appearing in the first two pages of Google.
AI Search CitationsHow often Wolfman's website is cited as a source across the major AI search platforms (Google AI Overview, Google AI Mode, ChatGPT, Grok, Perplexity, and Gemini). One citation means an AI assistant pulled an answer from Wolfman's site.
8
Citations across Google AI Overview, AI Mode, Grok, and Perplexity.
03

Ranking Wins

Queries where Wolfman currently appears on the first page of Google. These are the search terms actively bringing buyers to the site.

First-page rankings (top 10)

Sorted by total impressions
KeywordPositionMonthly Impressions
chimney sweep san antonio6871
chimney repair san antonio8669
chimney repair5600
chimney cleaning san antonio6553
wolfman chimney & fireplace2521
fireplace repair6444
wolfman chimney and fireplace1411
wolfman chimney1406
gas fireplace repair7406
chimney sweep near me2391
fireplace repair near me5372
chimney inspection6338
chimney inspection san antonio2295
chimney cap repair2254
fireplace installation7220
fire inspections in new braunfels1209
dryer vent cleaning new braunfels5167
chimney sweep7165
chimney inspection near me3164
chimney cleaning near me3162
04

Striking Distance

Queries already ranking on page 2 where a small content or link push moves them onto page 1. These are the next wave of winsStriking distance keywords are search terms ranking close to page 1 (positions 11 to 20). They typically take less work to push onto page 1 than starting a brand new keyword from scratch..

Positions 11 to 20

Sorted by total impressions
KeywordPositionMonthly Impressions
chimney relining san antonio18243
stainless steel chimney cap installation san antonio18206
cracked chimney crown repair san antonio16202
chimney tuckpointing16190
chimney flue relining san antonio20189
chimney siding repair san antonio16188
concrete chimney crown rebuild san antonio18186
chimney tuckpointing and masonry repair san antonio19174
chimney liner installation san antonio15160
dryer vent cleaning near me17152
chimney flue lining installation san antonio14146
fireplace repair austin17144
What this sets up

A San Antonio service-page cluster ready to break onto page 1.

The bulk of the striking distance list is San Antonio service queries already ranking in the 14 to 20 band. These are exactly the pages a focused round of internal linking and on-page strengthening pushes onto page 1, where they start earning real call volume from the San Antonio market.

05

Pillar Pages Driving the Engine

These specific pages are the foundation for everything ranking. Each one drives traffic across many related search terms. The number of ranking queriesA "ranking query" is a unique search term that this specific page shows up for on Google during the reporting month. One page often ranks for many related searches at once. shown next to each page is how many different Google searches each page is showing up for.

wolfmanchimneyfireplace.com

Homepage

590 ranking queries 9,840 monthly impressions
Top entry point for branded searches and broad chimney service queries.
wolfmanchimneyfireplace.com/about-us/service-area/san-antonio/

San Antonio Service Area

191 ranking queries 4,472 monthly impressions
Anchor page for the San Antonio metro footprint and "chimney repair san antonio" entry point.
wolfmanchimneyfireplace.com/about-us/service-area/austin/

Austin Service Area

54 ranking queries 1,465 monthly impressions
Anchor page for the Austin metro footprint and Austin chimney service queries.
wolfmanchimneyfireplace.com/san-antonio-tx/

San Antonio Hub Page

76 ranking queries 1,415 monthly impressions
Companion San Antonio landing page reinforcing the metro authority signal.
wolfmanchimneyfireplace.com/dryer-vent-cleaning/

Dryer Vent Cleaning

108 ranking queries 1,375 monthly impressions
Adjacent service line pulling impressions on "dryer vent cleaning new braunfels" and related queries.
wolfmanchimneyfireplace.com/chimney-leak-repair-guide/

Chimney Leak Repair Guide

50 ranking queries 1,092 monthly impressions 1 AI Overview citation
Cited by Google's AI for "chimney leaking repair." A working example of the cost-and-guide playbook earning AI answers.
06

Local 3-Pack Performance

Real local 3-packWhen someone searches for a local service like "chimney sweep near me," Google shows a special box at the top with a map and three business listings. This is called the local 3-pack or "map pack" and ranking inside it is a major driver of calls. rankings checked across the three Central Texas tracked metros: New Braunfels, Austin, and San Antonio. 43 first-place and runner-up finishes in the map pack this period across the three metros combined. Blank cells indicate the query is not currently tracked or not in the top 3 for that metro.

Map pack rankings by metro

June 2026 snapshot · New Braunfels / Austin / San Antonio
Keyword New Braunfels Austin San Antonio
fireplace installation132
wood burning conversion122
gas fireplace repair11
fireplace repair11
fireplace repair near me11
chimney inspection12
chimney repair12
chimney relining12
chimney crown repair12
chimney cap repair12
hearth refurbishment11
single chimney caps11
flue preservation21
chimney sweep1
chimney tuckpointing1
chimney waterproofing1
waterproofing chimney1
tuckpointing2
fireplace repair san antonio1
fireplace repair san antonio tx1
fireplace repair san antonio texas1
gas fireplace repair san antonio1
gas fireplace repair san antonio tx1
wolfman chimney san antonio1
chimney repair san antonio2
chimney repair san antonio tx2
fireplace store san antonio2
gas fireplace repair austin3
07

AI Search Visibility

AI search momentum

Cited 8 times as the source across four AI search platforms.

Wolfman's content is now answering user questions across Google AI Overview, Google AI Mode, Grok, and Perplexity. The Central Texas chimney expertise is feeding multiple AI assistants at once, with the Chimney Leak Repair Guide and Wood Burning Systems page doing the heaviest lifting.

Platform breakdown · Where Wolfman is getting cited
Google AI Overview
2
Citations across 2 pages on the AI-generated summary at the top of Google results.
Google AI Mode
3
Citations across 2 pages on Google's conversational AI search experience.
Grok
2
Citations from 1 page on xAI's Grok assistant.
Perplexity
1
Citation from 1 page on the Perplexity AI answer engine.
View A · Cited in Google AI Overviews
wolfmanchimneyfireplace.com/chimney-leak-repair-guide/

Chimney Leak Repair Guide is the AI answer for leak repair

1 AI Overview citation 10 monthly searches
When users ask Google about chimney leaking repair, the AI quotes this guide as a source.
wolfmanchimneyfireplace.com/chimney-fireplace-repairs/fireplace-replacements/wood-burning-systems/

Wood Burning Systems page cited on wood burning queries

1 AI Overview citation 10 monthly searches
The wood burning systems page is the AI's chosen source on how to burn pine wood safely.

Cited keywords

Google AI Overview source citations
Query the user asked GoogleMonthly Search Volume
chimney leaking repair10
how to burn pine wood10
What this sets up

The guide-style AI playbook is the next move.

The Chimney Leak Repair Guide is already proving Wolfman can earn the AI citation on a how-to question. Expanding that same depth into other high-intent how-to and cost questions, like crown repair, masonry repair, and chimney liner replacement across the three Central Texas metros, is the most direct path to new AI Overview citations and brand mentions in conversational search.

08

Next Month Focus

Momentum is in the right direction across rankings, map pack, and AI search. The plan for next month continues the work that produced those results.

  • 01

    Continued on-page SEO

    Refining titles, content depth, and internal linking across the service pages and guides already driving traffic across New Braunfels, Austin, and San Antonio.

  • 02

    Continue building content strategy

    Publishing new pillar guides and supporting articles that expand the topics already ranking on Google, with extra emphasis on how-to and cost-related content that earns AI Overview citations.